Marketing and advertising are some of the functional areas where AI is expected to drive the most ROI for enterprises. Unfortunately, the industry is moving so fast that it's challenging for both marketers and technologists to keep up with all the research advances, much less apply them to pressing business problems. To help you stay aware of the state-of-the-art AI … [Read more...] about Novel AI Approaches For Marketing & Advertising
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State-Of-The-Art Approaches to Attribution in Marketing
This research summary is part of our AI for Marketing series which covers the latest AI & machine learning approaches to 5 aspects of marketing automation: AttributionOptimizationPersonalizationAnalyticsContent Generation: ImagesContent Generation: VideosContent Generation: Text In this piece, we start by covering the important topic of marketing attribution and how … [Read more...] about State-Of-The-Art Approaches to Attribution in Marketing
How to Optimize Your Marketing & Advertising Campaigns with Advanced AI
This research summary is part of our AI for Marketing series which covers the latest AI & machine learning approaches to 5 aspects of marketing automation: AttributionOptimizationPersonalizationAnalyticsContent Generation: ImagesContent Generation: VideosContent Generation: Text In this piece, we describe approaches to optimize marketing and advertising campaigns to … [Read more...] about How to Optimize Your Marketing & Advertising Campaigns with Advanced AI
Cutting-Edge AI Research Techniques for Personalizing Your Customer Experience
This research summary is part of our AI for Marketing series which covers the latest AI & machine learning approaches to 5 aspects of marketing automation: AttributionOptimizationPersonalizationAnalyticsContent Generation: ImagesContent Generation: VideosContent Generation: Text In this piece, we cover how AI can help personalize the customer experience, leading to … [Read more...] about Cutting-Edge AI Research Techniques for Personalizing Your Customer Experience
Key AI Research Advances For Improving Marketing Analytics & Insights
This research summary is part of our AI for Marketing series which covers the latest AI & machine learning approaches to 5 aspects of marketing automation: AttributionOptimizationPersonalizationAnalyticsContent Generation: ImagesContent Generation: VideosContent Generation: Text We cover the latest research papers in applying AI to common marketing analytic tasks like … [Read more...] about Key AI Research Advances For Improving Marketing Analytics & Insights
New Ways To Leverage AI Image Synthesis For Marketing & Advertising Content
This research summary is part of our AI for Marketing series which covers the latest AI & machine learning approaches to 5 aspects of marketing automation: AttributionOptimizationPersonalizationAnalyticsContent Generation: ImagesContent Generation: VideosContent Generation: Text After Generative Adversarial Networks (GANs) were introduced by Ian Goodfellow in 2014, a … [Read more...] about New Ways To Leverage AI Image Synthesis For Marketing & Advertising Content
Novel AI Methods For Video Generation for Marketing & Advertising
This research summary is part of our AI for Marketing series which covers the latest AI & machine learning approaches to 5 aspects of marketing automation: AttributionOptimizationPersonalizationAnalyticsContent Generation: ImagesContent Generation: VideosContent Generation: Text AI algorithms can significantly increase the efficiency of the original content generation … [Read more...] about Novel AI Methods For Video Generation for Marketing & Advertising
AI Approaches For Text Generation In Marketing & Advertising Use Cases
This research summary is part of our AI for Marketing series which covers the latest AI & machine learning approaches to 5 aspects of marketing automation: AttributionOptimizationPersonalizationAnalyticsContent Generation: ImagesContent Generation: VideosContent Generation: Text Can AI help you write high converting copy for your advertising and marketing … [Read more...] about AI Approaches For Text Generation In Marketing & Advertising Use Cases
7 AI Companies Revolutionizing Recruiting
HireVue Coding Assessment AI won’t take the "human" out of HR, but applying novel machine learning capabilities can eliminate repetitive and monotonous activities in recruiting and talent management. The power of automation is based on being able to design and reimagine the daily processes that organizations rely on. However, to adopt new technologies effectively, … [Read more...] about 7 AI Companies Revolutionizing Recruiting
Netflix Data Science Interview Questions
Netflix is a streaming media company headquartered in Los Gatos, California that has permeated culture as the largest content media company disrupted by tech. Founded in 1997, Netflix started out as a DVD rental service, and then expanded to the streaming business. Now Netflix had over 150 million paid subscriptions worldwide, including its 60 million US users. With … [Read more...] about Netflix Data Science Interview Questions