“He profits most who serves best,” said famed economist Arthur F. Sheldon. Consumers are king and companies compete for their loyalty with product, price, and customer care. Debacles in customer experience and service will drive your customers away within the day. 

At the same time, costs of servicing customer demands are rising. Call centers globally house hundreds of thousands of agents who cost $4 – $12 per service request, while customers require real-time and cross-platform responses and resolutions. Businesses increasingly rely on automation, machine learning, and modern artificial intelligence to deliver quality care at affordable prices.

Customer Experience Automation covers important trends in customer care technology and teaches you how to evaluate and adopt automation solutions such as bots, chatbots, virtual assistants, “human-in-the-loop” cyborg models, service triage, routing algorithms, predictive analytics, and more which can cut costs and grow your business.