40% of a typical bots’ users only engage in one conversation. This statistic, calculated by Ilker Koksal, co-founder of Botanalytics, suggests bot makers need to invest more effort to measure bot metrics and performance and deliver value to users. Traditional metrics like DAU / MAU and analytics tools like Google Analytics or Mixpanel work well for websites and mobile apps, … [Read more...] about 5 Metrics Every Chatbot Should Track
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