You’d never expect Mark Zuckerberg, king of social networks, to publicly admit that “messaging is one of the few things that people do more than social networking,” but the evidence is now indisputable. In 2015, Business Insider reported that messaging apps overtook social networks in popularity.Since then, every major messaging product - from Messenger to iMessage, Slack … [Read more...] about 100 Best Bots For Brands & Businesses
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Answer These 5 Basic Questions Before You Build A Chatbot
Here a bot, there a bot, everywhere a chatbot—there's no denying that chatbots are drawing a great deal of attention lately! You may be asking yourself, "Is now the right time for our business to hop on the chatbot bandwagon?"If so, you're not alone: Many companies are exploring the benefits of using bot technologies to support all kinds of business use cases. Just take a … [Read more...] about Answer These 5 Basic Questions Before You Build A Chatbot
5 Metrics Every Chatbot Should Track
40% of a typical bots’ users only engage in one conversation.This statistic, calculated by Ilker Koksal, co-founder of Botanalytics, suggests bot makers need to invest more effort to measure bot metrics and performance and deliver value to users. Traditional metrics like DAU / MAU and analytics tools like Google Analytics or Mixpanel work well for websites and mobile apps, … [Read more...] about 5 Metrics Every Chatbot Should Track
When Bots Go Bad: Common UX Mistakes In Chatbot Design
Bots will one day sweet-talk their way into our good graces, but that day is not today.Judging from recent debacles such as Microsoft’s Tay and the fembots of Ashley Madison, AI-assisted bots still have a long way to go before gaining genuine and socially acceptable conversational skills and great chatbot ux. Just visitYouTube and you’ll realize that giving bots an eerily … [Read more...] about When Bots Go Bad: Common UX Mistakes In Chatbot Design