Social robots stole the show at CES in Vegas this year. Dozens of offerings were on display, ranging from robots that tutor you in physics (Einstein), queue up your favorite recipes (Mykie), and even help autistic children socialize (Leka).Unlike your moody human friends, these robots promise to be available day and night, ever accommodating, and practically omniscient … [Read more...] about Why Building Social Robots Is Much Harder Than You Think
To survive, businesses need to find and engage customers. To go beyond survival and achieve success, they need to both grow an audience and retain customers over time. A post-mortem analysis of over a hundred failed companies found that the inability to identify the right market and genuinely connect with customers caused them to fold up and implode with a whimper. … [Read more...] about 4 Critical Steps To Maximize Chatbot Retention & Engagement
Chatbot fever has infected Silicon Valley. The leaders of virtually every tech giant — including Facebook, Google, Amazon, and Apple — proclaim chatbots as the new websites and messaging platforms as the new browsers. “You should message a business just the way you would message a friend,” declared Mark Zuckerberg when he launched the Facebook Messenger Platform for bots. He … [Read more...] about Does Conversation Hurt Or Help Chatbot UX?
40% of a typical bots’ users only engage in one conversation.This statistic, calculated by Ilker Koksal, co-founder of Botanalytics, suggests bot makers need to invest more effort to measure bot metrics and performance and deliver value to users. Traditional metrics like DAU / MAU and analytics tools like Google Analytics or Mixpanel work well for websites and mobile apps, … [Read more...] about 5 Metrics Every Chatbot Should Track
Bots will one day sweet-talk their way into our good graces, but that day is not today.Judging from recent debacles such as Microsoft’s Tay and the fembots of Ashley Madison, AI-assisted bots still have a long way to go before gaining genuine and socially acceptable conversational skills and great chatbot ux. Just visitYouTube and you’ll realize that giving bots an eerily … [Read more...] about When Bots Go Bad: Common UX Mistakes In Chatbot Design
Conversational commerce is the buzz word du jour of Silicon Valley, Madison Avenue, and Wall Street, but the concept is as ancient as mankind. We have traded with each other since Homo Sapiens emerged as a species approximately 200,000 years ago. My harvest for your game. My loyalty for your protection.How were these exchanges conducted? By conversation.While spoken … [Read more...] about The Art Of Conversational Luxury