Chatbots & messaging are the future of marketing. MIT’s ELIZA pioneered the revolution in the 1960s and Siri took the trend mainstream in 2011. Now chatbots are used by brands in every industry to go beyond passive advertisements and engage customers with interactive conversations.What are chatbots, exactly? A chatbot is a conversational computer program that customers … [Read more...] about 50 Innovative Ways Brands Use Chatbots
Marketing
Bot Discovery & Virality Lessons From Kik CEO Ted Livingston
We recently caught up with Ted Livingston, CEO of Kik, at the Talkabot Conference in Austin, TX and got his key lessons for bot discovery and virality.Kik started working on bots two years before they suddenly became cool in 2016. The platform is the first to pioneer many social bot discovery and virality features for bot developers that don't exist on any other messaging … [Read more...] about Bot Discovery & Virality Lessons From Kik CEO Ted Livingston