Enterprise software has gotten more complex, and so has the enterprise buyer’s journey. Add the terms “AI” or “machine learning” into the mix, and you're likely add even more confusion for your customer.According to research firm CEB, only 14% of buyers can differentiate the value proposition between multiple competitive solutions. When everyone also advertises they "use … [Read more...] about How To Differentiate Your Enterprise AI Technology With Content Marketing
Applied AI
11 Powerful AI Tools You Can Use To Upgrade Your Customer Experience
After enjoying years of steady growth, your business suddenly sees your customer satisfaction scores sinking. What happened?When you investigate, you find that your customer support team is simply not keeping up with the volume of requests that they’re receiving. Customers have to wait two or more days for a first response, and they’re voicing their discontent in growing … [Read more...] about 11 Powerful AI Tools You Can Use To Upgrade Your Customer Experience
5 Best Practices To Get Started With Enterprise AI
How do you know something is at the top of the hype cycle? It’s simple. Everybody’s talking about it, but very few are really using it. That’s the situation with artificial intelligence in the enterprise. If you were to take everything you have read related to AI in recent years at face value, from the doomsday scenarios about impending job losses to the “evil AI” … [Read more...] about 5 Best Practices To Get Started With Enterprise AI